PASSION: Passive Prospecting Strategy

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man talks with passion to someone on the phone

Over the past weeks, we've explored various passive prospecting strategies, including PREPARATION, PLENTY, and PRAYER. Now, it's time to unleash the transformative power of PASSION.

If you genuinely believe in yourself, the work you're doing, and the mission God has placed you on, you'll share about it differently and there will be something magnetic about it.

Here's when and how to infuse passion into your coaching practice:

  • Overcoming Obstacles: Passion helps you overcome fears and self-doubt. By nurturing your inner drive and faith in your abilities, you can push past obstacles and share your message with confidence.
  • Mission Clarity: Passion flourishes when you align your work with your values and aspirations. Take this opportunity to reflect on your mission statement → Are you genuinely excited about the clients you serve and the problems you solve?
  • Finding Your Niche: Ensure that your target audience resonates with you. Passion grows when you work with clients who inspire and energize you. If your current niche doesn't ignite your enthusiasm, it might be time to reassess.
  • Business Model Alignment: Design your business model to align with your passions and lifestyle. Avoid burnout by setting boundaries, prioritizing activities that bring you joy, and crafting offerings that resonate with your soul.

Essentially, passion is that THING that helps you get excited to record 101 short videos for your marketing! 

So... Now do you understand why passion is so important?

Remember, your coaching business is unique, and there's no one-size-fits-all approach. Embrace your individuality, and let your passion shine through in everything you do.